Smart Agent
The AppDynamics Smart Agent was a major milestone for the platform, representing one of its most significant innovations of the year for both SaaS and on-premise customers. The campaign highlighted the key benefits of Smart Agent—making application setup and management easier—in a visually engaging and consistent manner. It used video, social media, email, and webinars to ensure a strong, unified message across all channels, effectively reinforcing the AppDynamics brand.
Role
Art direction
Branding
Web Page
Social and Email
Animation
